Advertising and image videos
Anyone can shoot a video today, because any phone has a camera, but making a high-quality video product that you want to watch to the end, and most importantly, sharing it with your friends on social networks is a completely different matter.
Many people just make videos. We create thoughtful works of art. If we take an average commercial and list the minimum number of specialists we employ to create it, we will get the following list:

  • Director
  • Screenwriter
  • Operator
  • Editor
  • Colorist
  • Sound Designer
  • Administrator
  • Sound engineer

This is a basic set that can be expanded and added to depending on the size of the project:

  • Graphics Specialist
  • Lighting Director
  • Production Designer
  • Stylist

And soon.
Now, in order for your video to be unique and share it on social networks (and this is the main criterion for success right now), you need to work on every detail and every nuance. A well-thought-out script, clear storyboards, selection of references (examples), discussion of super-tasks with actors - our approach does not differ from how movies are made in the West.
At Skills, we primarily focus on the semantic load, because the market is full of
"beautiful pictures" with "dynamic editing". Anyone can shoot a video today, because any phone has a camera, but making a high-quality video product that you want to watch to the end, and most importantly, sharing it with your friends on social networks is a completely different matter.
Many people just make videos. We create thoughtful works of art. If we take an average commercial and list the minimum number of specialists we employ to create it, we will get the following list:

  • Director
  • Screenwriter
  • Operator
  • Editor
  • Colorist
  • Sound Designer
  • Administrator
  • Sound engineer

This is a basic set that can be expanded and added to depending on the size of the project:

  • Graphics Specialist
  • Lighting Director
  • Production Designer
  • Stylist

And soon.
Now, in order for your video to be unique and share it on social networks (and this is the main criterion for success right now), you need to work on every detail and every nuance. A well-thought-out script, clear storyboards, selection of references (examples), discussion of super-tasks with actors - our approach does not differ from how movies are made in the West.
At Skills, we primarily focus on the semantic load, because the market is full of
"beautiful pictures" with "dynamic editing". These things should be apriori, but we believe that in addition to these components, any video, whether it's a YouTube release, an image video, a TV ad, or an Instagram video, should have a meaning and ideology.

After all, the main task of any content is to convey a certain message/idea to a specific audience.
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